John Kelso was born in a mixed livestock farm in Northern Ireland, where his family was passionate about breeding dairy and beef cattle and sheep. He lives now in Lancashire, England, with his wife and two daughters.
John has a broad experience as an agricultural consultant, and he has been part of large-scale agricultural projects in Russia and the Middle East.
“For many years I have known about VikingGenetics and the breeding concept we promote, I believe that this plays a vital role in modern agriculture, to increase health and longevity in livestock while maintaining the desires of high productivity” Kelso says.
“We are satisfied to have found the right person to fill the position as Head of Distributor Sales, a key piece for VikingGenetics’ strategic business plans in many different markets”, David Stenkær Ravnkilde, Chief Sales and Marketing Officer (CSMO), comments.
“This position demands paying special attention to the needs of our distributors in order to grow alongside with them in their respective markets”, he adds.
Willing to work with our partners
As a part of his tasks, the new Head of Distributor Sales will expand the knowledge of the product portfolio in new markets, build and maintain strong distributor relationships and support the development and implementation of VikingGenetics’ customer-oriented sales process.
“Breeding and livestock have been a close passion of mine, and the awareness of the importance of agricultural innovation, feeding and breeding in our industry”, Kelso says.
“Good scientific backed research and innovation will be key to fuel our distributorship family and the willingness to work and plan together for success to us, our distributors, and most importantly their farming clients and their herds” he explains.
“I am thoroughly looking forward to working with all of you and getting to know you all, as well as bringing the due success to us, and the company in the future”, he adds.